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3 Google AdWords Features You Didn’t Know About

January 30, 2015 0 Comments
3 Google AdWords Features You Didn’t Know About

Google AdWords is the largest ad network in the world. I love their web platform and I also use the

Before Doing Any Marketing, Do This

January 22, 2015 1 Comments
Before Doing Any Marketing, Do This

Marketing isn’t a magic pill. It’s not a switch that you just turn on and sales start coming through. Unfortunately, many new companies don’t really understand this. They feel that with the right marketing any company can succeed. While it’s true that you can get some short-term revenue by running a clever marketing campaign, in order to attain long-term growth a few Read More »

Can Summer Interns Benefit Your Company?

January 7, 2015 0 Comments
Can Summer Interns Benefit Your Company?

With a new year upon us, now is the time many college students start exploring summer internship possibilities. Summer internships are a great way for university students to learn about potential career fields and gain valuable work experience. Internships can also have a positive impact on companies by tapping into the next generation of the workforce. University students can bring fresh perspectives Read More »

Are Your AdWords Campaigns Neglecting Negative Keywords?

December 22, 2014 2 Comments
Are Your AdWords Campaigns Neglecting Negative Keywords?

Want your AdWords campaign to earn more while spending less? Cue negative keywords. You (hopefully) know what they are, but are you giving them the time they deserve within your AdWords campaigns? Overlooking negative keywords can significantly deteriorate performance. Why? Let’s use an example. Say you are selling beautiful, fancy, elegant birdhouses and spend a lot of time constructing the perfect list Read More »

Optimizing YouTube for Your Business

November 26, 2014 0 Comments
Optimizing YouTube for Your Business

There are two critical goals for most YouTube business accounts. Goal number one is serving as a great marketing piece to help prospects in their decision-making process. The second is to rank well in organic search results in Google and on YouTube itself. Having your company’s videos rank well on both Google and YouTube can mean big traffic to your site (and Read More »