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What CMS Platform Should You Use for Your New Website?

April 7, 2010 6 Comments

When it comes to building a website, you want to work with a content management system (CMS) that meets this criteria:

  • Content can be easily edited.
  • Website is SEO-friendly.
  • Design looks good.

So, what’s the best CMS? There are four I really like and I’ll tell you their pros and cons so you can decide which one is right for you.

Thesis Theme

  • Price: $87 (one-time).
  • Pros: Because it’s WordPress-based, it’s extremely customizable and SEO-friendly.
  • Cons: It doesn’t come with good-looking templates. You need to be a good designer to make it look nice.


  • Price: $99.95 (one-time).
  • Pros: Because it’s WordPress-based, it’s extremely customizable and SEO-friendly.
  • Cons: Although it comes with some very nice design templates, customizing them isn’t very easy if you’re not a technical person or a designer.


  • Price: $14/month.
  • Pros: It’s very easy to use even if you’re not a techie. It’s easier to make your website look good with SquareSpace than it is with the two alternatives I mentioned above.
  • Cons: Not very flexible and not very SEO-friendly.

  • Price: $20/month.
  • Pros: It’s very easy to build beautiful websites (even if you don’t know anything about design).
  • Cons: It isn’t very flexible. You’ll have a lot of limitations to what you can do with it.

So, Which One Should You Choose?

  • If you want a very simple website to show some basic information (such as some pages and links to your social media profiles), go with
  • If you want more flexibility as far as what you can do but aren’t a technical person, go with SquareSpace.
  • If you like some of the StudioPress themes, go with it.
  • If you want full control of your website and aren’t afraid of working with some code, use the Thesis WordPress theme.

If you can afford to have professional web designers build you site, ask them for a WordPress site that you can later edit yourself. It’s vital that you have control over your own site so you can make all the changes you want fast and without having to depend on your designer’s schedule.


Zeke Camusio

About the Author

Zeke Camusio is a serial entrepreneur, marketing speaker, author of The Internet Marketing Bible and CEO of Digital Aptitude, a data-driven digital marketing agency in Portland, Oregon.

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6 thoughts on “What CMS Platform Should You Use for Your New Website?

  1. Thanks for the article Zeke. It came the right time when I am doing my research to find a good CMS platform to update my website.

    Any recommendations for e-commerce website. I was considering using WP-Ecommerce plug-in with WordPress. Any feedback on this?

  2. Hi Zeke,
    I like the topic and think its timely with all the CMS options out there. However, I think the article is a little misplaced, Thesis Theme and Studio Press aren’t really content management systems, WordPress is the CMS.

    In addition, the CMS does have a part to play in SEO but its also combination of the theme and CMS components.

    For instance, other major CMS not mentioned are Drupal and Joomla – both open source with hundreds of different themes and additional modules. Developed themes can take into SEO but so can additional functionalities in the form modules developed for the CMS (e.g., page titles, meta tags, site maps – stuff you definitely know way more about that i do).

    Anyways, I like your stuff, keep the great articles coming!

    Jyoti, with regards to your question, I would also recommend taking a look at Drupal and its ubercart module for e-commerce but you should be forewarned it can get pretty technical…


    1. Thank you for the feedback, Peter. You’re right; Thesis and Studio Press are WordPress-based. What I like about them is that someone with zero design knowledge can create a pretty attractive website. It’s hard to do that with just WordPress. Thanks again for your contribution.


  3. G’Day Zeke,
    I follow your articles and have corresponded before. Thanks for the reply too. I agree with Peter, Drupal is one of the most popular and developed free CMS out there. I am an independent web developer and came across another web development company who summarised why I like Drupal, ( I only came across their website today but I started playing with Drupal months ago. Drupal has many ready to go themes which are also free and easy to use for basic websites. Just look at the website. Drupal is also more SEO friendly than Joomla. I am not sure if I got this from you, but I also have other similar data: Otherwise keep up the good work.

  4. As I have acknowledged, this is a small business tool. It’s not only a miracle piece of equipment. It could effortlessly develop into another expense if you don’t put the commitment into finding out how to benefit from it.

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