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Digital Aptitude TV: How to Increase the Conversion Rate of Your E-Commerce Site

January 31, 2013 0 Comments

increase your e-commerce site conversion rateImproving your website’s conversion rate is the easiest way to increase your revenue without acquiring new traffic. And the good news is that most e-commerce websites can double their conversion rates much more easily than they can double their traffic.

Zeke Camusio, the president of Digital Aptitude and author of The Internet Marketing Bible, will be hosting the fourth episode of Digital Aptitude TV. In this 45-minute webcast, Zeke will be showing you 15 things you can do to increase the conversion rate of your e-commerce website.

This is what you’re going to learn:

  • How to streamline your checkout process (did you know that 60% of people who add products to a shopping cart never end up placing the order?)
  • The most effective way to use remarketing to target customers who leave your website without buying anything.
  • How to lay out your homepage to make it easy for your visitors to buy from you.
  • How to set up a dashboard with your key performance metrics using Google Analytics.
  • The most effective layouts for product pages.

The fourth episode of Digital Aptitude TV will be broadcast on Thursday, February 21st at 1pm PST. Use the form below to register and we’ll send you the link you need to visit to watch the broadcast.


Zeke Camusio

About the Author

Zeke Camusio is a serial entrepreneur, marketing speaker, author of The Internet Marketing Bible and CEO of Digital Aptitude, a data-driven digital marketing agency in Portland, Oregon.

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